Hyper-Local Digital Marketing Strategies
for Vancouver Small Businesses Owners.
Built in Vancouver, for Vancouver Businesses
I’m Tessa, a born-and-raised Vancouverite with deep roots in the small business community.
After years of helping transform businesses through thoughtful, budget-friendly digital marketing, I created The Local Edit to support local business owners who need real marketing support — without the high costs of an agency or full-time hire.
You get big-picture strategy, hands-on execution, and a long-term partner who cares about your success.
“Tessa was an incredible asset to Fenntessa. Her passion for marketing, combined with her expertise across both front-end and back-end platforms, made a significant impact on our growth. She played a key role in increasing sales and customer acquisition by onboarding us to several marketing platforms and streamlining our digital strategy.
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Digital Marketing Support Made for Small Business.
✓ No bloated agency fees
✓ Flexible, high impact strategies on a realistic budget
✓ Regular check-ins, transparent reporting & measurable goals
✓ Local insight — I understand your market and your customers
✓ Long-term partner invested in your business success
Your Customers Are Already Searching, Let’s Make Sure They Find You.
93% of Canadian’s Look at Reviews Before Interacting with a Brand
78% of Canadian’s Research on Social Media Channels Before Buying
74% of Canadian’s Compare Multiple Businesses Online Before Making Purchase Decisions
Marketing doesn’t have to sit on your shoulders alone.
If you’re busy running your business and need someone to step in and keep things consistent, strategic, and stress-free — I’m here to help.
Let’s make your marketing lighter, clearer, and actually supportive of your goals.
Ready for support?
Scroll down to get in touch.
What Local Business Owners Ask Us
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We work primarily with established, independent small business owners across Metro Vancouver who don't have the capacity or budget for a full in-house team or high-cost agency. As a dedicated marketing partner, we take marketing strategy and execution entirely off your plate so you can focus on running your business.
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Unlike larger-scale agencies or in-house full time marketing hires, you work directly with a senior strategist who understands small business realities. We focus on the hyper-local Vancouver market where every single dollar spent is properly tracked and traced to ensure maximum return on investment.
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We have extensive experience helping local Vancouver businesses build a high-converting digital presence, ranging from building and trade suppliers to wellness studios, interior design practices, and local boutique service providers across Metro Vancouver neighborhoods in Kitsilano, The North Shore, Mount Pleasant, Fairview, and Marpole.
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We believe in complete pricing transparency and providing clarity around budget before starting our work together. We offer project-based pricing (such as website search engine optimization setups or launch strategies) as well as predictable monthly retainers tailored for small business budgets. During our initial discovery call, we discuss your goals to build a custom scope that aligns with your financial plan and business goals.
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It depends on the channel, but we focus on quick wins first while building long-term growth. Paid advertising (like Google or Meta ads) can start generating leads within the first few days of going live. For organic local SEO and Google Business Profile optimizations, most Vancouver businesses start seeing noticeable improvements in search rankings, traffic, and lead inquiries within 60 to 90 days.
